News & Insights 17 November 2021

Our new website is live – Action Tutoring

Our new website is live!

We are absolutely thrilled to announce the launch of our new website, alongside our refreshed brand. We have made these changes to reflect the charity we are today, and ensure we remain relevant to everyone who interacts with us. We hope it draws in new audiences to our work.

We have put a lot of work into our new site and we are pleased to finally share it with you. You can now easily access updated and insightful information about our mission and how you can get involved.

What’s new?

Our improved site navigation and extra accent colours will help you find exactly what you’re searching for, presented as a clean and a modern design.

Updating a website is more than just making it appear aesthetically pleasing; it is also about learning what our volunteers and partner schools need and expect. Information should be easily accessible and answer all the questions you may have. It should also provide you with information and details about the charity, our team, our progress and our mission. 

As well as a new website, we have developed a refreshed brand and new logo, featuring the infinity symbol. This represents the infinite potential of the young people we support, our volunteers and our partner schools – emphasising what our pupils can do, rather than what they can’t do. The icon also represents the continuous cycle of giving back: by volunteering with our charity our tutors are helping our pupils to succeed in life. They will then progress and in future give back to society as a result, starting the cycle again.

The new website represents us as an education charity and our core values. We hope you like it as much as we do. The site will support our charity as we continue to work towards our vision of a world in which no child’s life chances are limited by their background.  We want to help more pupils than ever before this year but we can’t do this on our own.  We need more volunteers to help us to deliver the tutoring and more schools to partner with.

Every volunteer, school teacher, fundraiser and partner has helped us get where we are today and we want you to feel part of our journey, so don’t forget to stay up to date with our blog and news updates and subscribe to our newsletter.

Working towards our mission of lowering educational inequality would simply not be possible without the help of our wonderful tutors. We thank all our amazing volunteers and our incredible partner schools who have worked with us to reach the thousands of pupils who are part of our programmes. This is our way of making sure every visitor on our website can see the passion and commitment that goes behind our work.

Have you had a scroll through our new website? We would love to hear your thoughts!

We’ll be gradually rolling out the brand to our other materials and channels. We want to do this in a conscious way, so that we’re not wasting any resources. For these reasons, you might see our old logo in some places for a bit longer.

We’re grateful to The House agency for working with us on this project and understanding our needs and constraints as a charity, ensuring careful and valuable use of our funds.